Posts Tagged ‘hostess potato chips’

Flash Transmissions: Sept 9th 2015

Comics banner

Begin Transmission:

I do not have to remind anyone about my love for snacks..more specifically Hostess Potato Chips. In a previous archived post right here on the Satellite I went in detail about the Canadian Potato Chip company that created a national brand for Canadians that is still remembered to this day.

 

Got The Munchies..

Got The Munchies..

 

Remembering Hostess and all their giveaways, mascots and promotions is always fun for me when reflecting on childhood with friends. The original post  (Click here to read The Hostess Potato Chip Story) went into detail on the sticker giveaway promotions inside each bag of tasty chips. I touched on more specifically the WWF giveaway sticker collections which I hunted down vigorously as a kid. The WWF sticker set were not the only collections that Hostess released. There were two lesser known sets that you may or may not remember. One was based on movies (Coming soon!!)..the others were..well read on below!

Hostess Rock Sticker Giveaway. Forgotten Gems..

Hostess Rock Sticker Giveaway. Forgotten Gems..

The Hostess Rock collection were a set of giveaway promotion mini stickers exactly like the WWF sets released previously with the exception that they featured popular music album covers popular in the day!!

You had the likes of Cyndi Lauper, Honeymoon Suite, Mick Jagger, Ozzy Osborne and more..Each sticker had a white peel off back that had the name of each sticker on them. You could find these stuck to everything in the 80s like lockers, lunch boxes, exercise books, and everywhere you could imagine.

Credit for Collection Photos: Jonathan Parsons

               Credit for Collection Photos: Jonathan Parsons

These stickers, though fondly remembered by enthusiasts like myself, are kind of like a forgotten afterthought to the general public. Fortunately I always have a photographic memory for such things but sadly could not even find any photographic proof of such a collection. Even super powered Google search failed to generate results. No matter who I discussed these stickers with no one could positively recall these stickers. I was beginning to think I was alone in my fond recollection of this rare set of collectible’s . .that is until month when during a lunch break at work, a general nostalgia conversation with a Co-worker seemed to be generating steam. Usually I carry the load in any retro conversation about 80s Pop Culture but this particular individual was going toe to toe with me in his memories of 80s junk culture like comics, movies and the like.

That is when I broke out the Coup De Gras…Hostess trivia! He easily recalled the WWF sticker collection citing numerous stickers in the collection..I was impressed. Feeling a need to reclaim my status as the company retro specialist I decided it was time to shut this guy’s knowledge down but going to Hostess Rock Sticker land. Surely he would not recall one thing about these…heck Google could not provide a single result..nor could Wikipedia bail any info seekers out. So I went there..

One Of Hostess Rarest Collections

                                 One Of Hostess Rarest Collections

“Do you remember Hostess Rock Sticker Collection?” I triumphantly boasted? With a smile and a grin he responded that not only did he remember them he HAD the entire collection at home!!! Impossible!! Could it be the holy grail of snack giveaways could live in someone’s collection in my city? Not only was he telling the truth the gentlemen took photos of his collection from his families sticker album. I was speechless there they all were in their glory..for once I had been defeated in a game of retro roulette but it was a victory because now the myth of the Hostess Rock Sticker collection was a proven fact!

The collection photos are compliments of my fellow Co-worker, Jonathan Parsons of St Johns Newfoundland Canada in all its glory.
Remember these? Anyone who has a memory or these giveaways or others please drop us a comment below and tell us all about them..

That’s all for now Heroes..join us again soon as The Superhero Satellite takes orbit again..

Transmission Ended..

Beheader

Well its break time on The SuperHero Satellite. So I have stopped the time travel coordinates in 1994 My team of Heroes and I have gathered in the break hall deep in the center of the Satellites hull. While the Satellite undergoes repairs I thought it would be fun to remember one of the best snack food of the 70s, 80s and early 90s..the Canadian institution known as Hostess Potato chips! So relax with a bottle of New Coke or Crystal Pepsi and have a bag of Hostess chips and tell em Hero sent ya..To my Canadian readers out there who remember these, fondly raise a bag a chips in the air one time for me in memory of this amazing time in snacking history! Before we begin FULL credit for this post goes to my good friends at http://www.retroist.com who posted a great blog post on Hostess earlier this month. Check out their site. I have posted a link to their site and Hostess article at the end of this post! Thanks guys! Now on to some eating memories!

Hostess Potato chips a Canadian Cultural Institution!

The 80s were a time of change in Pop Culture. Music had taken off with the advent of the music video. Video games were entering people’s living rooms in mass numbers thanks in part originally to Atari and Nintendo a little later. Computers were growing, but not yet to the mainstream level they are at in today’s world. Cartoons were on fire. He-Man, Thundercats, Go-Bots, She-Ra, G.I. Joe, you name it..we had it on out TV screens in the 80s. Of course all of these activities were often accompanied by the tradition staples of a kids diet in the 80s, Soda, Candy, and Hostess Potato chips!! Hostess was the main potato chip brand sold in Canada and they were awesome!! For far less than a dollar you could take home one of these paper foil bags of goodness! Hostess had a very clever marketing campaign.

The chips themselves were different than their U.S.counterparts in that the chip was heavier, seemed to have more salt, came in a flashy foil paper bag and came in several flavors that those across the border did not have unless they visited their Canadian neighbors! We had..Ketchup (Red Bag), Sour Cream and Onion (Light Pastel Green Bag), Roast Chicken (Dark Brown Bag), Dill Pickle (Dark Green Bag), Pizza (Tri-coloured Red White and Green Bag), Salt and Vinegar (Golden Yellow Bag), Plain (Blue Bag), Ripple (Darker Blue Bag).

Hostess packed a whallop with their flavors. Sour Creme and Onion was a force to be reckoned with!

Hostess had three mascots called Munchies which were multi-colored (Red, Orange, Yellow!) well…Munchies. Many full scale Munchie mascots made the rounds in all parts of Canada at all kinds of grocery stores and major events. You could be you could see a Munchie anywhere! Of course when the Munchies were around, free chips were sure to follow! What I fondly remember most about the Hostess brand, outside of the Munchies, and the fact the chips themselves were amazing..they always had some sort of giveaway inside!! They had baseball stickers, music stickers, Star Trek The Next Generation mini trading cards, and even Movie related stickers and things like Dick Tracy sweepstakes!

Hostess had the BEST giveaways in Chip history..Bar None!

Who knew the folks at Hostess were Trekkies!

The most often revered giveaway were the WWF Wrestlemania wrestling stickers!!  Like video games and music, Pro Wrestling was red hot in the 80s and names like Hulk Hogan, Rowdy Roddy Piper, and Macho Man Randy Savage were all household names.

 

wwf1 wwf2 wwf3WWF4

Hostess capitalized on the World Wrestling Federations biggest event WrestleMania, and produced not one, but two full sets of stickers! You could get all of the big names like The Hulkster Hulk Hogan, The Hot Rod Rowdy Roddy Piper, Tito Santana, Don The Rock Muraco, King Kong Bundy and journeymen like Outback Jack and HillBilly Jim!!, etc. Series two featuring Wrestlemania 4 had Tag Teams like The Demolition, The British Bulldogs, and The Rougeau Brothers, Strike Force and The Islanders!!

The stickers were fiercely sought after and it was always a race with my circle of friends to see who completed the set first. Of Course that meant that you had to eat a TON of Hostess Potato Chips! A fair trade in one mans opinion. I had the advantage in the second series as my father happened to be a Soft Drink rep who had friends in the Potato chip market. Yep! One Saturday evening I sifted through two CASES of chips opening every bag (48 in total) and completed my collection well ahead of any of my friends. The elusive British Bulldogs sticker was uncovered on bag number 46!

 

wwf-hostess-21-to-35-1988 wwf-hostess-1-to-20-1988

 

Hostess was a Canadian institution and The Munchies were a part of Canadian Pop Culture like Mickey Mouse was to Disney however it would all come to and end when Hostess was purchased by power house Pepsi Co, who bought all existing rights to the company. Hostess had already paired with Frito Lay the U.S . Potato chip juggernaught, and at that time were still known as Hostess /Frito Lay but the brand name Hostess remained front and center. However the Chip market had changed with many house brands being sold by super markets at a far more discounted price, Another serious concern were the rise of several “Boutique” brands like Pringle’s, which took a large chunk out of the Hostess bottom line. In tough times the decision was made to re-brand the product and start fresh.

The Munchies were the Mickey Mouse of Canadian Pop Culture!

Hostess officially became Lays and with that their entire product line was revamped. Some key flavors such as Hickory Sticks, Dill Pickle and Ketchup were retained in certain Canadian markets but the for the most part the Hostess name itself disappeared. The Hostess name is still featured prominently on one particular bag of chips as our lone reminder of the beloved brand. Hickory Sticks are the only remaining Hostess product out there that resembles the original product that carries the Hostess logo!! The legacy of Hostess lives on however in ways that many might find surprising!

If you look closely the Munchies are hidden in places you do not expect. I smile every time I see them!

Not in years has a chip giveaway been such an event but Hostess always brought a level of excitement to the Potato Chip market in Canada. Heck, most of us Canadians know that Hostess was a precursor to the legacy of one of the worlds most famous chip..DORITOS!! Hostess got into the Tortilla market in the mid 80s by releasing Taquito’s. There were exactly two flavors, Nacho Cheese (Which much later became Zesty Cheese) and Taco flavor. Nacho Cheese would later be absorbed by the Frito Lay company and morph into Doritos Zesty Cheese, while the Taco flavor seemed bound to retro obscurity. Doritos themselves in the past two years paid homage to this retro flavor and released a limited edition Taco flavor complete with stylized retro packaging! Safe to say I took full advantage of these while they came back temporarily!

This homage to Hostess Taquitos Taco flavor made me very happy. Guess what they nailed the taste as well. Great work Doritos!

Hostess is fondly remembered by Canadians! Every now and then I will see a Munchie on an old sign or a T-Shirt and smile. Chips will always be around ..but remember..

“When you’ve got the Munchies..Nothing else will do..Hostess Potato Chips!”

Like this post? Why not leave a comment or talk with me directly on Twitter @Charlton_Hero . Join the conversation using #SuperHeroSatellite.

For more Hostess fun and all other retro madness you MUST visit http://www.retroist.com/2013/07/12/remember-hostess-potato-chips/